We are Hayche.
We are a company that creates original and meaningful pieces of furniture for discerning clients. As a London-based company with a global outlook, we embrace contrasts and celebrate differences, bringing together carefully curated and beautifully crafted collections that enrich people's lives.
We believe in creative expression, progress that has a purpose, tradition that is rooted in innovation, and pieces that stand the test of time. It is our mission to explore new possibilities and methods, and consider the past in order to forge a better future; we are dedicated to creating products that are imaginative, authentic, beautiful, and useful.
It is important for us to show love and care to everything we do. Whether it is the design, the sourcing of the materials, or the manufacturing and finishing, we are driven by details. We treat quality as a paramount attribute and cannot compromise on it. Our mission is to do things in an ethical manner, sustainably, without shirking our responsibilities and with integrity.
The goal of our business is not only to build a business, but to find a balance between culture and commerce. We encourage an open attitude that fosters innovation and collaboration and is based on mutual trust and respect among our colleagues. Our company invests in relationships, making sure everyone we work with is valued and feels like an integral part of what we do.
Wood feels warm to the touch and gives a sense of comfort that is second to none. Having said that, we also enjoy pairing solid wood with other natural, premium materials in addition to wood. Our objective is to use materials that are beautiful, pure, honest, and sustainable.
With a focus on emerging and established talent from different creative disciplines, we create work bringing together talented designers from all over the world, who join forces in order to create new and impressive furniture.
Moreover, we have built strong relationships with skilled, established craftsmen from all over the world. With a combination of state-of-the-art technology and time-honoured craftsmanship, they provide a solution that stands the test of time.
It is of the utmost importance for us to keep our prices reasonable considering the complexity of the manufacturing process. As a result, we always ensure that our products are priced fairly, given the cost of materials and manufacturing.
As a company, we strive to provide our customers with a personalised and warm service experience. Our goal is to build relationships with each of our customers, to assist and support them on their journey throughout. We like to think that we deliver value above what our customers would expect from us.
It is our intention to make a positive contribution to the industry. Our hope is that, more than anything else, we will be able to enrich the lives of people by bringing imagination and nourishment into their days.
Alejandro Villarreal is the Founder & Head Designer at Hayche. He has a first degree in Architecture from Universidad Iberoamericana in Mexico City and a Postgraduate program in Product Design awarded by the Royal College of Art, London. He also has angel investor experience with start ups at Innovation RCA, the business incubator of the Royal College of Art in London.
Alejandro is also the Founder and Principal at Hierve, an award-winning multidisciplinary design consultancy based in Mexico City and London, with more than 22 years of professional design experience.